TOPVALU Drink Jelly Surpasses 500 Million Units Sold

Drink jelly pouches from TOPVALU, AEON's private-label brand, have surpassed 500 million cumulative units sold ※1. From June 2, 2026, the packaging is being renewed ※2 and the lineup unified for a clearer, more consistent look on the shelf.

Since their debut in 2001, TOPVALU drink jellies have been a long-time favorite for quickly topping up fluids and nutrition during busy days — handy for managing your condition, as a between-meals snack, or as part of an emergency stockpile. The range includes meal-replacement energy types, function-focused types you can choose by purpose, and frozen types that keep a pleasantly springy jelly texture even when chilled. With summers arriving earlier and lasting longer, they have become a popular go-to for easy refreshment — and a convenient pick-me-up for travelers on the move.

To reflect this growing demand, the brand is changing from TOPVALU to TOPVALU BEST PRICE. TOPVALU BEST PRICE is AEON's value line, offering everyday essentials at especially affordable prices. The packaging has also been redesigned so the purpose, nutritional function, and flavor of each product are easier to tell at a glance.